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Optimize

Leverage your data for real-time occupancy forecasting, informed decision making & higher asset valuation

Transforming Data Into Performance

Spherexx Optimize leverages AI powered decision-making to improve asset operations for multifamily properties of all sizes. We take pride in partnering with clients to provide critical data insights that enhance their strategic decision making process.

In a recent case study, one of our forward-thinking partners achieved an average of 167% ROI and 175% COC return based on their reported financials*

*Results may vary.

 

Read the Case Studies

Seamlessly Connect to Your Favorite Property Management Software

Optimize integrates with all the top property management software including AMSI/Infor, Entrata®, MRI, RealPage®, Rent Manager®, Resman®, Yardi and Appfolio (parsing only). Don't see your software listed? Chat with us about custom integration options.

For even more informed decision making, ask about adding our business intelligence dashboards to bring your market data to new heights of data correlation. These dashboards are available both with and without embedded Microsoft® Power BI.

 

Robust Data Protection

The security and integrity of your data is exceedingly important to us!

Since the start, Spherexx has always carefully safeguarded all client data.  We never co-mingle data in any form. Your competitor data is determined by you and sourced from public facing websites.

SOC 1 Type 2 Audit Compliance

Spherexx Optimize has completed the SOC 1 Type 2 audit compliance.  This audit is a component of the AICPA Service Organization Control reporting platform. The goal of compliance is to make sure systems are set up in a way that assures security, availability, processing integrity, confidentiality, and privacy of customer data.

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SOC 2 Type 2 Audit Compliance

We are proud to announce that Spherexx Optimize has recently completed SOC 2 Type 2 certification. This milestone demonstrates our commitment to maintaining the highest standards of operational security and reliability, meeting the rigorous requirements set by the AICPA.

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What You'll Love About Spherexx Optimize

  • Customizable BI Dashboard with Microsoft® Power BI plug-ins
  • Amenity-Based Pricing
  • Client-Specific Variable Models Per Asset
  • Customizable Quote Sheets with Expiration Dates
  • Multilingual Quote Sheets (Generative AI)
  • Lease Expiration Management
  • Optional Roll-Up Configurations that Build Custom Price Modeling
  • Predictive Analysis for Both New Leases and Renewals
  • Automatic Delivery of Competitor Availability and Concession Data (Scraped from Your Competitors' Websites)
  • Unit Quoting Presentation for Your Website
  • Narrative Builder
  • Renovation Valuation Tool & Calculator
  • Multi-level User Permissions
  • Dedicated Account Managers

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Boost Productivity

Spherexx Optimize improves the leasing and renewal experience by eliminating emotional pricing decisions and repetitive tasks so you can focus your attention on marketing, traffic and resident retention.

Gain Operational Insight

Optimize incorporates layers of operational insights and controls. You’ll be able to keep track of key indicators and expiration health at a glance, which in turn will help you identify areas for improvement.

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Identify Patterns & Trends with the Visual Rent Roll

The Visual Rent Roll provides a unique view of your asset. It includes summary data as well as easy drill down to specific unit history.

 

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Flexible Renewal Workflow

Optimize allows the selection of individual or bulk renewals giving you flexibility to manage the workflow in a way that works best for you. Easily follow along with the renewal logic to better understand the steps needed to process pending renewals.

Before finalizing, your team can use the pricing simulation tool to calculate the effect that renewals will have on income.

  • 30 - 140 Day Forecasts
  • User Configured Batches
  • Price & Term Per Unit Override 
  • Price & Term Per Type Override 
  • Execute Bulk Renewals by Forecast
  • Execute Bulk Renewals by Flat Universal Percentage

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Great for All Asset Types

Available for all portfolio sizes and types including conventional, student housing, new construction, rebranded, renovation, affordable, rent control and senior multifamily assets, as well as single family and manufactured home rentals. 

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Reporting

Our software provides accurate, integrated reporting to help you understand where you're great and what areas need work. Access operations overview reporting which includes an interactive, mobile maintenance input feature. 

Here are a few of our most popular reports:

  • New Lease Trade-out Report
  • Renewal Trade-out Report
  • Performance Summary Report
  • Case Study Report
  • Amenity Analysis
  • Activity Report
  • Occupancy Trends

 

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Training

Access web-based training for both your onsite and corporate team. If you prefer in-person training, we can provide customized training sessions for an additional fee.

As an Optimize user, we onboard your c-suite and onsite teams with a private training and we are always at the ready for any questions. Training your own team? Streamline pricing calls with a shared workspace to audit and train.

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Pricing Manager Certification

Optimize certification takes approximately 10 hours to complete. 75% of that time will be spent with instructors using remote screen share. During the training, you will gain a solid understanding of revenue management concepts and how they relate to property management. Our course outline includes the topics below.

  • Revenue Management Fundamentals
  • Consulting & Business Insight
  • Pricing Psychology & Strategy
  • Change Management
  • Collaboration & Communication
  • Managing Projects
  • Software Setup
  • Data Storytelling & Measuring Success
  • Fine-Tuning Optimize
  • Daily Pricing Management

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Optimize is Part of the Spherexx Integration Network

Optimize is an independent software platform, but is also part of our end-to-end knowledge stream that includes marketing, sales and demand identification.

Pair Optimize with Document Management to easily distribute a digital lease renewal with an optimized rent and lease term. 

Learn About Document Management

Compare Us to the Rest

Spherexx is a privately held company with no outside investors or venture capital. This means our focus is developing products and services that fuel your success.

Clients build long-term relationships with Spherexx because our marketing suite and operations software work in tandem to deliver solutions that set you apart!

We seamlessly synchronize your data across multiple channels to maximize your productivity and drive growth.

More About Spherexx

Power Up with Add-Ons

Optimize is even better with these additional revenue boosting options.

  • BI Dashboards

    Translate data results into insights & discover hidden opportunities for growth. Read More

    What Makes BI Dashboards Unique?

    1. We have years of experience in growing market share for our multi-family clients.
    2. Our research and focus is on measurable results that expand our clients' footprint.
    3. Spherexx has won 32 national and international awards for excellence since 2000.
  • Commission Management

    Automatically calculate and track employee commissions and bonuses with our flexible software solution. Read More

    What Makes Commission Management Unique?

    1. Commission Tracking is the only software of its kind in the Multifamily Industry
    2. Saves mega administrative work hours
    3. Flexible to all rewards configurations: commissions, bonuses, percentages, & more
  • Document Management

    Simplify your lease application and documentation process with a digital management platform. Read More

    What Makes Document Management Unique?

    1. Forms styled with your company brand and info gathering preferences.
    2. Secure electronic signatures and payment processing with ID Validation.
    3. Easy access with process alerts for applicants and leasing staff.
  • I Love Leasing®

    Multifamily's trusted lead management software powered with AI!

    Read More

    What Makes I Love Leasing® Unique?

    1. Boost Lease Conversion by 36% by implementing CRM+'s simple regimens
    2. Integrate 400+ advertising sources and track ad performance
    3. Get live reporting 24/7 from any location per property or portfolio
  • Inspect

    Everything you need to organize & execute inspections on the go Read More

    What Makes Inspect Unique?

    1. Integrate advertising source responses into the CRM+ dashboard
    2. Identify what venues are producing qualified prospects
    3. Prioritize leads, provide customized brochures and sets follow-up alerts
  • Market Insights

    Trusted by multifamily leaders for reliable & transparent data intelligence

    Schedule A Demo Read More

    What Makes Market Insights Unique?

    1. Market research available by segment, 13 million units across major metropolitan areas
    2. Choose from three methods of acquiring market intelligence
    3. Unlimited reporting features and on-demand configurations
  • Websites

    All the tools you need to build and grow your audience effortlessly

    Read More

    What Makes Websites Unique?

    1. Our websites average 30% of all client leases at a fraction of the cost per lead than other advertising media
    2. Seamless integrations with property management software and services
    3. Optimal functionality: load time, uptime and search ranking

Help Center

  • Why Is Optimize the Most Advanced Revenue Management System?

    Optimize incorporates a full range of operational factors, specific investment goals, expanded economic data, and precise demand calculations, to create the optimum lease rates. We are the first and longest running revenue management software product in the multifamily industry that is built on a neural network. Amazon, Facebook, Linkedin, and Microsoft are all built on a neural network because these neural networks see patterns that would be impossible for any human to identify. Therefore you get better predictive analysis.

  • What Types of Communities Does Optimize Work For?

    Optimize is an excellent option for workforce housing, affordable housing, market rate or conventional multifamily, rent controlled units, single family build-to-rent, and even self-storage portfolios.

  • How Much Information Is Required to Set Up Optimize?

    Optimize will import 24 months of performance history to establish historical trends that can be optimized and corrected, along with detailed information intake to glean business rules and investment goals for each asset. 

     

  • How Quickly Can Our Optimize Be Fully Operational on Any Property We Want to Sign Up?

    Depending on the availability of user data, Optimize can go live in as little as 5 days depending on the deliverability of data from the client, which is required for the algorithm. We have a setup checklist that must be completed along with a simple instruction for turning on your accounting software integration with us.

  • How Do I Know My Information Will Remain Confidential?

    Spherexx Optimize is secured on the Microsoft AZURE hosting environment and your data is segregated by client. Spherexx has provided hosting and data center storage for management companies including Fortune 500 companies since 2000.  We are both SOC 1 Type II and we are SOC 2 Type II certified. SOC 1 Type 2 audits involve a detailed examination of a service organization's control environment by a 3rd party audit firm, with a focus on controls relevant to financial reporting. SOC II audits will evaluate a tech service’s organizational controls for cloud-based data, specifically for the storage of customers’ sensitive data in the cloud. We do not own, develop, or sell property management accounting software, we do not co-mingle data from property management software across any client. We do not co-mingle our data or our customer data across Optimize clients. Our customer's data belongs to our customers.

  • Does Spherexx Optimize Have a Minimum Property Size Requirement?

    Spherexx loves small communities! We only require you have 50 units or more in your property and we can always combine multiple properties in a centralized style configuration to get the unit count high enough for the algorithm to have transactions to generate pricing.

  • Is Optimize a One-Size-Fits-All Algorithmic Solution?

    Spherexx Optimize is a better solution compared to other "off the shelf" revenue management software on the market. We allow clients have their own algorithmic model for each property.  This algorithm creates a unique daily pricing matrix for each unit that factors in individual unit amenities.

  • Is Optimize Transparent in Showing Factors that Influence the Pricing?

    Yes, Optimize provides real-time dashboard metrics and reporting that show what is impacting your property's algorithm. These detailed metrics help with buy-in across your organization.

  • How Much Control Will Our Owner/Operator Have?

    Optimize offers many unique customizable controls. Owners/Operators have the ability to set floors and ceilings, determine aggressiveness (level of risk), specify a timeline for meeting the overall property valuation, and define the use of concessions on a targeted basis.

  • How Does Optimize Support Concessions?

    Optimize is one of the few revenue management software products that accommodates our client’s needs to support both a floor plan level concession and an individual unit concession. Optimize provides pricing with concessions already calculated in the recommended rent, however clients can layer on a concession at their discretion. In addition, we can present the concession inside the new lease quote, which is also a unique feature to Optimize.

  • What If Our Property Is a New Construction, Lease-Up or Rebrand?

    If you have a new construction, lease-up property or rebrand that doesn't have any operational accounting software history, then we can build a proxy configuration from another property in your portfolio. We need accurate per unit data including unit level amenities and location upcharges where applied. Our algorithm is time tested and can manage your lease-up from the day you have your certificate of occupancy and will successfully manage your lease-up.

  • How Does Optimize Relate to Our Property Management Software?

    Optimize leverages the secure API’s provided by and sanctioned by each property management accounting program (PMS) and Spherexx is charged by the PMS for access to the PMS owned API’s. These API’s allows Spherexx to retrieve ONLY the data sets allowed by the property’s accounting software. All revenue management software utilizes the exact same API from the property management software vendors. Optimize uses this API data set to queue up new lease and renewal pricing and lease terms. If the client’s property management accounting software allows bi-directional integration, then Spherexx Optimize will push our optimized unit level pricing and lease terms into the client’s PMS.

  • What Accounting Software Does Optimize Integrate With? Are These Bi-Directional Integrations?

    We integrate with Real Page®, Yardi®, MRI®, AMSI®, Rent Manager®, Resman®, Remote Landlord®, Entrata®, and Appfolio® (parser only – one way integration).

  • What If My CRM Doesn't Integrate with My Accounting Software?

    Most of our clients have CRM’s that integrate with their accounting software. If your CRM doesn’t integrate with your accounting software, we can build a CRM integration that will provide something close to real-time demand data. You can also provide us with data on your competitor’s pricing from a competitor list.

  • Does Optimize Offer Any Other Integrations?

    Yes, Optimize also supports integrations with credit screening and customer survey data if available.

  • Can Spherexx Optimize Syndicate Daily Pricing to My ILS's and Property Website?

    Yes! If you need to use our ILS syndication tool, then that is an optional add-in for a small $100 per property flat monthly fee. We update your paid and free ILS’s and your Google Business listing. If you already have a syndication tool, then they can get our pricing and terms feed from your property management accounting software. We have you covered for whatever you need.

    We also have you covered for presenting not only pricing and lease terms for your website, but we also provide the ability for your website shoppers to do their own quotes 24/7. Our website plug-in works with your existing website to present live pricing along with allowing the website visitor to get their own price quote and schedule a tour. This plug-in is an optional add-in, but valuable to turn your website into a powerful lead conversion tool.

  • How Are Lease Renewals Calculated In Optimize?

    Optimize studies many facets of demand and closely monitors seasonality fluxes of the environment and of the actual property’s seasonality based on the PMS history. Plus Optimize analyzes pricing trends to create the most effective renewal price options as occupied units have two sources of demand (the current resident and a new prospect). Optimize also factors in the corporate business rules; adjustments and calculations that can be refined on a regular basis. Optimize offers renewal offer quotes/letters that can be customized and provided to the resident in both English and Spanish. Optimize customers can also do their renewal letters inside their own accounting program too, so we offer flexibility for quoting and actual renewal processing. Bulk/Batch renewals can be processed within Optimize or inside the accounting software if feature is available.

  • Does Spherexx Optimize Provide Training & Certification?

    Yes! We provide open monthly training for free. We also have private training at go live. For larger clients who have their own in house pricing advisors andasset managers we offer a week long certification training.

  • Does the Optimize Team Provide Advisory Reviews?

    Yes, we offer weekly or bi-weekly or monthly pricing advisory reviews with onsite teams and management to create an insightful dialogue on pricing, occupancy review, budget or proforma goals, and leasing activity. We want to ensure your entire team is involved and informed on all leasing and renewals goals.

  • Does Spherexx Have Other Software to Enhance Our Property's Performance?

    Yes, Spherexx offers ILoveLeasing®, our CRM software, that feeds real-time guest card data into the Optimize algorithm.  We also offer a full suite of marketing software and services that can generate quality leads needed to meet your occupancy goals each month.

  • How Can I Get Started with Optimize? Are There Trial Options?

    Yes! Reach out to us at salesteam@spherexx.com and let’s talk about getting you started!!

  • What Support for Optimize Comes With Our Software Subscription?

    Spherexx support is provided with your software subscription and it includes fielding questions from users, troubleshooting issues arising from software integration and listening to new ideas from our users. Support is provided for the software Monday through Friday 9am to 5pm central time zone. Optimize is hosted with Microsoft AZURE and as such has a 99.9% up-time. However should the software experience any outage, then this support is provided 7 days a week. We strive to have same day support, but if it takes longer to troubleshoot and involve other software companies then we will keep you updated on progress.

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Still Have Questions? We're Here to Help.

Our team of experts can walk you through all the features of this powerful yet easy-to-use tool and recommend the best plan to fit your company.

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