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Mobile Marketing

Did you know?

By 2010, it's expected that half of the planet's population will have access to the Internet through a mobile device. (Informa Telecoms & Media 2007).

Presently, there are four times as many mobile phones as there are PCs in the world. Current web sites are developed for the resolution of a computer monitor. As computer monitors get bigger and bigger, mobile devices are becoming smaller and smaller. This creates a unique problem for the Mobile Web.

The Mobile Web refers to the World Wide Web as accessed from mobile devices such as cell phones and PDAs. Accessing the internet does not require a desktop computer.

Mobile is another medium, like TV, Radio, Print or web. By designing for the medium with that audience goals in mind, you can create a better experience and leave a lasting impression.

Reach your customers

  • Web sites designed for mobile devices can be viewed anytime, anywhere with mobile Internet access.
  • Put your business information at your customer's fingertips such as maps, directions, promotions, hours of operation, and more!
  • The reader is in control, always. Give them information that is relevant to their interests, when it is convenient to them and however they choose to interact with it.

Protect and expand your brand

  • Register a .mobi domain to prevent unauthorized use of your trademarks, brands and licensed names.
  • Complement your .com, .net, and .org domain names to broaden your reach.

Widen your market

  • Broaden the scope of your audience, providing your content the way they prefer to see it.
  • More people in the world have an Internet-ready mobile device than have a PC with Internet access.
  • A .mobi name tells your customers that your Web site is mobile-friendly!

Benefits of mobile websites

  • It can enable access to information, any time and anywhere there is cell phone coverage. By freeing information from the restrictions of a desk or search for a nearby WiFi hotspot, people can quickly retrieve and exchange information.
  • It provides vast connectivity. One-third of humankind currently has access to the Internet through a mobile device. This number is twice as many as the number of Internet-connected personal computers (PCs).
  • It enables services to take advantage of mobile device capabilities such as clicking on a phone number to call it or add it to the device address book.
  • It can provide location-sensitive content. Location technologies can enable location-sensitive information be provided to a user.

Be progressive - A part of the future

Mobile is one of the greatest technological and cultural transformations in history. It has revolutionized communication as we know it, and will have equal impact on how and when we gather and send information.

In Search of Renters, Multifamily Goes Mobile

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Regardless of age, an astute business man knows to keep up with today. Joe Moore, owner of Moore Funeral Homes, Inc. since 1932 knows that better than anyone. When he first viewed the finished website, his comment was: 'That is a wonderful picture of Moore's, for now and the future. Tell them they did an outstanding job!'

Joe Moore
Moore Funeral Homes, Inc.

Congratulations to Greystar's Boardwalk at Town Center whose apartment website has benefited greatly from the Search Engine Optimization efforts performed by Spherexx.com. The organic search campaign has performed admirably with several page one rankings for important keyword phrases including Apartments in The Woodlands TX. The Pay Per Click campaign has also done outstanding by producing quality leads for an average cost per lead of $16.00. Together, both campaigns have produced significant traffic with www.boardwalkliving.com averaging over 4600 visitors a month.